- Strategy & Planning
- Brand Identity
- Brand Guidelines
- Print Design
- Website Design
Naming, brand design and interior consultancy for ethical restaurant specialising in sustainable, locally-sourced food.
Henry’s Kitchen is based in Hampton Court in Surrey, offering a wide range of dishes from an Italian and British heritage. The team offer vegetarian and vegan options and cater for allergies and special requirements, including gluten-free ingredients. Operating ethically with as many ingredients as possible sourced locally is of huge importance to this ecologically-minded business.
After gaining a clear understanding of the team’s vision and aspirations for the future of Henry’s Kitchen, Detail’s branding experts were able to put together a well-crafted, considered and cohesive brand experience, which covered overall identity, interior décor, signage and all print collateral, including menus.
In line with the restaurant’s stated approach: “Ethically sound with locally-sourced ingredients”, we designed a brand identity that was both neutral and clean, complementing the fresh ingredients and simple approach. The colour palette and materials were natural too, offering a warm, friendly and rustic vibe that promoted a wholesome and trustworthy appeal.
The team at Henry’s Kitchen was delighted with the new branding and have seen an upsurge in customer numbers, thanks to the inviting décor and clear and cohesive messaging across all subsequent marketing and advertising.